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corporate image consulting

the challenge


Since employees are really a company’s number one asset, it is a smart choice to educate them on what “proper business attire” really means. The staff is a reflection of the company, so what they wear and how they are groomed speaks volumes about that company. Perhaps you have an employee who looks as though she is ready to go clubbing on a Friday night. Or maybe one who looks as though he is heading out to the gym. Unfortunately, this is an all-too-common problem. Business attire has somehow gotten confused with weekend wear. Yikes! What can you do to help them put their best, most professional foot forward?

the solution


As a business owner or manager, addressing these issues yourself can lead to a very sticky situation. But with the help of a third party, the experience can be fun, educational, and productive for management and staff alike. Through various methods such as new dress guidelines, workshops on pertinent corporate image topics, or “lunch and learn” presentations, your staff can be a professional, positive reflection of your company without sacrificing their own sense of style.

“I can’t thank you enough, Julie, for approaching our dress guidelines project with professional calm and a sense of humor. You exceeded my expectations with your selection of appropriate images and the positive way you responded to committee feedback. The final product was met with many compliments. I hope to be able to work with you again!”
Barb Kish MEd, CPLP
Sr. Program Development Consultant,
Haworth, Inc.

Serving clients in Southeast Michigan including Detroit, Troy, Rochester, Rochester Hills, Lake Orion, Birmingham, Bloomfield, Bloomfield Hills, Beverly Hills, Royal Oak, Berkley, Macomb, Grosse Pointe, Farmington Hills, Southfield, Dearborn, Novi and Ann Arbor.